Noom vs Lose It: The Clear Winner

Thank goodness for the internet. Back in the day, dieting was hard work. Using a spreadsheet to calculate your daily calorie intake and macros was too much of a challenge and hassle for most people to lose weight.

As a result, if you're trying to lose weight, you're probably going to end up hiring a nutritionist and personal trainer to show you what to do.

Nowadays, you can get all that data on your phone. In our review of Noom Vs Lose It, we'll look at both apps to determine which one is the better choice for your weight loss efforts.

It's a close call, but Noom is the winner...

noom vs lose it

We recommend Noom given its better feature set like the personalize recommendations and the easier navigation.   


  • Weight loss plans based on your custom requirements
  • Established goals and targets for meeting your goal weight
  • The app tracks calories and exercise
  • Large food library
  • Personalized recommendations on foods
  • Coaching available


  • There is a monthly subscription fee (though its worth it if you can actually motivate yourself to follow the plan)


Both options are great choices for your weight loss app. However, if we must pick a winner – it's Noom. Noom has a feature-rich interface with more functionality.

The app might cost more, but you get more features than Lose It!, and easier navigation of the platform. We do like the snap-it functionality of Lose It!, but we feel the additional coaching and premium features on Noom justify the price – do you want the best results? Get Noom.

Noom is on the pricier side, but losing those last few pounds before the start of the festive season is priceless.

How Do I Lose Weight with Noom?

According to Noom reviews, this app focuses on altering your diet and exercise through changing your lifestyle behaviors. You get subtle tips on how to improve your diet and exercise, and those tips add up to the ultimate weight loss platform.

When signing up with the platform, you answer a personalized questionnaire. The quiz helps the AI understand your weight loss goals and your current body weight. After analyzing your data, the system makes recommendations to you to clean up your diet.

The Noom diet gives you access to a library of foods and recommendations on what to eat and avoid in your diet. Noom comes with a free trial period, allowing you to test the app. Most people that find success with it go on to choose the premium version.

Noom also offers personal coaching with its app. You'll have to pay extra for the service, but it's going to cost you less than hiring a PT and nutritionist.

How Much Is Noom?

Noom is the more expensive option of the two apps. If you want to upgrade from the free two-week trial, it's going to cost you a monthly subscription of $59. However, if you take a year upfront, it's $199, working out to less than $16.60 per month.

You'll have to pay extra for the coaching, at $129 per month for three months. However, if you're looking to supercharge your results, it's a great add-on.

How Much Is Lose It?

Lose It! has a free version of its app available for download in the Google Play and Apple App Stores. However, you get limited functionality out of the free version. It's more of a test pilot app to show you the interface.

If you want to sign up for premium access, it's going to cost you a monthly subscription of $3.33 per month.

How does Noom and Lose It compare to MyFitnessPal?

 Both Noom and Lose It are better options than MyFitnessPal. MyFitnessPal has a bigger library of foods, but it lacks the snap-it functionality of Lose It! And the comprehensive data analysis on Noom.

Is Lose It premium worth it?

Lose It Premium gives you access to plenty of additional features, including in-depth nutrition advice and meal planning. You get reports on your meals and better syncing with devices. The premium version also features enhanced analysis on your meal and exercise data, as well as features to set your ideal weight goal.

Lose It Review


  • Track your daily food intake and exercise levels
  • Massive food database to assist you with calorie tracking
  • Go grocery shopping with convenient barcode scanners
  • Snap a photo of your meal for calories tracking
  • Connect to the weight loss community with the Lose it! app
  • Syncs with all fitness apps and watches


  • No personal coaching

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